Thank you, No Cold Feet Co, for sponsoring this post, part of Bahorich Abode’s Shop Small Holiday series. I was selected for this opportunity by No Cold Feet Co; the content and opinions expressed here are all my own.
When the owner, Matt, wanted to add some color to his standard black and white tuxedo, he figured socks were the perfect way to do that. So he went online and sought out a place that specialized in socks for wedding parties, where he could find fun, affordable socks in popular designs. To much of his surprise, there wasn’t a sock company or store that targeted wedding parties. So he set out to do something about that.
Enter No Cold Feet. The company was designed just for you to be able to find fun, colorful, quality socks for your big day. Whether you’re buying for the groom, groomsmen, father, grandfather, or the whole wedding party, No Cold Feet is committed to providing you a well designed, high-quality, and fun socks with great service.
Although we are past our wedding date by several years, Dusty immediately fell in love with these socks! Like Matt, Dusty wants a pop of color in his everyday life. Dusty works in the banking and finance industry and honestly, his clothes can get pretty bland and boring. A navy outfit here, a grey outfit there… and maybe he’ll mix it up for a day or two with a navy and grey combination. However, his true mood and style is found in his socks.
On most days, Dusty can be found in a brightly colored sock duo. He strays away from funky prints and designs because he likes to keep it professional yet maintain some personal style. No Cold Feet Co. is perfect for that. He tends to keep clear of the Star Wars or reindeer designs, but No Cold Feet Co. does as well. Their store is stockpiled with argyle, stripes, and dots… just how Dusty likes them.
Our socks arrived a few weeks ago and I honestly believe that Dusty has worn these at least once a week since. He would probably wear them more if I did laundry more often! Ha! They have held up really well and the quality is super good. The socks are soft and have not shown any wore even with the multiple uses.
These socks would be great for weddings, but I’m honestly thinking about the holidays with this one. What man doesn’t like a new pair of socks (or 3 pairs?!) in their stocking? I know that Dusty is always looking for more to add to his drawer regardless of how full his sock collection is. It is the perfect gift for your husband, father, grandfather, friendly UPS guy, and more. Plus, No Cold Feet Co. is also happy to offer you a discount code of $5.00 off their purchase of $50 with code “bahorichabode”. How awesome is that?!
Here is a little bit more about Matt and Mari, owners of No Cold Feet Co:
How did you get your shop started?
Prior to our wedding, my husband searched for socks for his groomsmen and didn’t find anyone who was specifically targeting wedding parties. We decided we could be those people, so we designed our own socks, created customizable labels, and opened our shop!
What is the hardest part of owning a shop?
The hardest part of owning our own shop is staying organized. 98% of our orders require customization and proofs, so keeping track of all that is a bit messy at times. We’ve definitely crisscrossed proofs to different customers or saved over the wrong files, but all of the customers have been very understanding.
What is one thing unique about you?
Our socks are designed by us (not purchased from a bulk supplier/distributor or name-brand retailer) and you can’t find them anywhere else.
What is the best part of owning a shop?
I’ve been amazed at how excited people are about what we create for them and how much they appreciate it. It’s exciting to be a part of people’s special days (even if it is just the little details).
How did you get your shop name?
In the very early stages of our business after we had decided to go for it, but hadn’t done a ton towards it yet, my husband and I were walking to the gym one day and I was thinking out loud. No Cold Feet was one I had been thinking about, so I threw it out there and my husband loved it immediately and we decided then it was the name we were going with. It was probably the second or third name we had come up with.
What is one way that you keep organized?
Well, this is definitely one of our challenges and Etsy in particular leaves something to be desired on this front, but essentially we’ve systematized everything we can.
My husband loves process improvement and is always looking to make things more efficient. He’s set up a very organized file structure for our proofs, we have a way of tracking statuses of each order and moving it through the process, he has a very specific order he cuts our proofs in to minimize the number of cuts and the times you have to move/rotate the paper, and we’re open to trying new ways of approaching things.
How do you balance family life and work life?
Running our store definitely creates extra work as this is a side job on top of our day jobs, but in the end we just try to have fun with it. There are days/nights we prioritize customer work and there are others where the work just has to wait. As of now, it is just my husband and I, which makes things a bit easier, but that may change in the future.